E-commerce stores now face 77% of all ADA website lawsuits. Average settlement: $30,000–$285,000 plus legal fees. Our WCAG 2.1 AA gap analysis tells you exactly where your exposure is — before a demand letter arrives.
Under the Americans with Disabilities Act, your website must be accessible to users with disabilities. No warning required. No grace period. Plaintiff firms run automated scans across thousands of e-commerce sites, identify violations, and file suits the same week. The demand letter is not the beginning of the process — it arrives after the lawsuit has already been filed.
Specialized litigation practices use automated WCAG scanning tools to identify non-compliant sites at scale. A single attorney can identify 50 or more viable targets per day. Your store does not need to be large to be targeted — boutique Shopify stores are frequent targets precisely because they are unlikely to have reviewed their legal exposure.
The FTC's January 2025 action against accessiBe confirmed the regulatory attention to this space. Overlay tools and band-aid fixes do not eliminate lawsuit exposure. A proper gap analysis — manual and automated — is the only way to know where you actually stand.
Complete the intake form. Takes 3 minutes. We confirm receipt within one business day and lock in your delivery date.
Manual and automated WCAG 2.1 AA analysis across your entire store. Every finding verified before documentation.
A structured PDF report your developer can act on immediately. Prioritised findings. Specific remediation guidance. No vague direction.
Our WCAG 2.1 AA gap analysis combines automated scanning with structured manual review across five critical areas. Every finding is verified, documented, and delivered with remediation guidance.
Automated WCAG 2.1 AA scanning — all pages
Full-site scan using industry-standard accessibility testing tools. Every page indexed and assessed against WCAG 2.1 Level AA criteria. Not just the homepage.
Manual keyboard navigation testing
Automated scans miss 30–40% of real accessibility barriers. Manual testing verifies that all interactive elements — menus, dropdowns, cart, checkout — are reachable and operable without a mouse.
Screen reader compatibility review
Testing for ARIA labels, alt text, heading structure, and focus management. Identifies the specific barriers that prevent screen reader users from completing a purchase.
Color contrast and visual accessibility checks
All foreground/background combinations measured against WCAG 4.5:1 contrast ratio requirements. Typography size, weight, and readability evaluated.
Form, checkout, and cart functionality audit
The highest-risk area for e-commerce stores. Error messaging, label associations, submit button accessibility, and payment form compliance all assessed.
The deliverable is a structured PDF report your development team can act on immediately. Not a legal brief. Not a compliance certificate. A prioritised, actionable technical document.
Prioritised gap register
Every violation listed with severity rating — Critical, Serious, or Moderate — and screenshot documentation.
WCAG criteria references
Each finding mapped to the specific WCAG 2.1 AA success criterion it violates.
Developer-ready remediation
Specific fix guidance your developer can act on. Not vague recommendations — precise technical instructions.
Executive summary
One-page overview of total violations, severity distribution, and highest-priority remediation sequence.
Price is determined by site complexity — page count. Site complexity assessment is completed during intake. No surprises after the fact.
The math is straightforward: The cost of one lawsuit settlement exceeds the audit price by 20x or more. The audit is not insurance — it is the information you need to decide how to allocate your remediation budget. Most clients choose Express. The cost difference between Standard and Express is $750–$1,000. The cost difference between knowing and not knowing is measured in settlement figures.
Peter Morgan conducts every audit personally. Not a team. Not offshore reviewers. One specialist with a defined methodology and a verifiable output. Audit Gap does not sell software, subscriptions, or retainers. The engagement is a report. The report is the product.
No. This is an advisory gap analysis, not a compliance certification and not legal advice. We identify WCAG 2.1 AA gaps and provide remediation guidance. Legal compliance determinations require an attorney. We tell your developer what to fix — your attorney advises on legal risk. These are different services for different purposes.
Standard delivery is 5 business days from intake completion. Express delivery is 48–72 hours. The clock starts when you complete the intake form and we confirm receipt — not when you first contact us.
You receive a PDF report. Remediation is your development team's responsibility — we provide precise technical instructions so they know exactly what to fix. We do not offer remediation services. We audit; your developer fixes.
No. Overlay widgets and automated accessibility tools do not eliminate lawsuit exposure. The FTC's January 2025 action against accessiBe established that overlay tools do not make a site WCAG compliant. Plaintiff firms target sites with these tools installed. A gap analysis against the actual WCAG 2.1 AA standard is the only way to understand your real exposure.
No. Audit findings are delivered as a PDF and are not retained beyond the engagement. We access your public-facing website pages only — no CMS credentials, admin access, or back-end access is required.
Any public-facing e-commerce site regardless of platform — Shopify, WooCommerce, BigCommerce, custom-built, or otherwise. If the site is publicly accessible, we can assess it.
Complete the intake form. We'll confirm your site details and begin within one business day.
Flat fee. One-time engagement. Work starts only after you approve the scope and price. No retainer. No subscription. No surprise invoices.
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Peter Morgan will reach out within one business day to confirm your intake details and lock in your delivery date.